Hasegawa Sakura Scent —
A Whisper of Japanese Spring
The fragrance of cherry blossoms is fleeting in real life — a brief season of beauty that drifts away with the wind. But with Hasegawa Sakura Scent Incense, that feeling can linger just a little longer.
Developed in collaboration with Nippon Kodo, one of Japan’s most respected incense makers, this incense captures the gentle essence of sakura in a form that feels both refined and comforting. The sticks themselves are soft pink, tucked inside packaging decorated with intricate cherry blossom motifs, making it as much a joy to behold as it is to use.
What makes this incense unique is its low-smoke formula, allowing the fragrance to fill a room delicately without overwhelming it. In just 25 minutes of burn time, your space transforms into a quiet hanami under the blossoms — calm, fragrant, and deeply soothing.
Lighting this incense can turn an ordinary evening into a ritual of peace. It’s a way to connect with the Japanese appreciation of seasons, bringing a touch of springtime renewal to your home, no matter where in the world you are.


